6 Things Marketers Can Learn from Frank Underwood


1. Know your customer’s interests.


2.   Utilize the power of cultural conversations.


3.   Don’t take your current customers for granted.


4.   Make your customer the hero of your brand story.


5.   There are no rules in marketing. If it works, it works.


6.   Share stories they actually want to hear. 





Linsey Schwetje

Manager of Business Development

@sigmagroup @linseyschwetje